fbpx

Next hikes profit outlook after hot weather boosted summer sales

The group’s second-quarter sales performance beat its expectations by £50 million, and it has lifted its full-year profit guidance by £10 million.

04 August 2022

Fashion chain Next has upped its annual profit outlook after seeing full-price sales lift 5% in the past three months as the spell of hot weather boosted demand for summer clothing.

The group’s second-quarter sales performance exceeded expectations by £50 million, and the chain has lifted its full-year profit guidance by £10 million to £860 million.

Total sales jumped 5% in the three months to July 30 compared to last year, and leapt 23.8% higher versus to the same period in 2019 before the pandemic struck.

In-store retail has had a “renaissance” while growth in online shopping ground to a halt, the retailer said.

The post-pandemic resurgence in retail also boosted sales of formal wear as demand for social events spiked, while lockdown winners like home and sportswear dwindled.

But Next expects the unusually warm weather to subside and the impact of soaring inflation on consumer spending to worsen, dampening sales in the second half of the year.

More from Perspective

Get a free copy of our print edition

News

Leave a Reply

Your email address will not be published. Required fields are marked *

Fill out this field
Fill out this field
Please enter a valid email address.
You need to agree with the terms to proceed

Your email address will not be published. The views expressed in the comments below are not those of Perspective. We encourage healthy debate, but racist, misogynistic, homophobic and other types of hateful comments will not be published.